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WORKING PARENTS ARE WORN OUT

It’s hard to overstate the pressures facing working families this year. After a frantic, emergency-exit spring and a let’s-just-get-through-this summer, the promise of a normal back-to-school season turned out to be a mirage. Now, only 1 in 7 parents say their kids will be physically attending school full-time. Of those with kids at home, 80% say they will manage remote learning without help from any other adults. It’s a lonely, frustrating, exhausting, and expensive experience. 

We created The Kinda Guide to relieve some of the burden.

A GUIDE FOR STRESSED PARENTS

Every week, The Kinda Guide will help parents understand what’s going on, keep their kids on track, find ways to connect as a family, and (hopefully) feel a little less alone. They’ll get:

EXPERT TIPS

on making the most of remote learning

KINDA-GENIUS PARENTING HACKS

and practical advice for making family life easier

SIMPLE MEAL AND SNACK IDEAS

from a professional chef (and working mom)

NIGHTLY DINNERTIME QUESTIONS

to get the kids talking

AT-HOME FAMILY ADVENTURES

to break up the routine and bring everyone together

ANSWERS

to their specific questions from our expert team of education professionals

GIVE PARENTS A GUIDE

You can help by sponsoring access to The Kinda Guide for your employees or community members.

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BUDGET FRIENDLY

Pay only for employees who actually sign up, at a cost of $150 per subscription, with discounts for large-scale employers, nonprofits, and community organizations. Subscriptions last through June 2021.

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EASY ROLLOUT

You’ll get a unique registration code to give your employees or members, along with template materials, graphics, and descriptions to make sharing the Guide a cinch.

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SIMPLE REPORTING

We’ll share regular updates on user participation and engagement, plus data from periodic user surveys.

GET STARTED

Tell us a little about your company or organization and we’ll reach out to answer any questions.

number of employees or community members